March 21-24, 2027 - Burbank, California

Russell Barrett

General Manager, ZIZA Records

Biography

Russell Barrett is a music executive with over a decade of experience in artist development, marketing, and label operations. He currently serves as General Manager of ZIZA Records, a South Asian music label operating in partnership with Republic Collective, where he leads North American operations, marketing strategy, and international artist development.

Throughout his career, Barrett has held positions at Universal Music Group (UMG), EMPIRE, and 10K Projects, contributing to campaigns that achieved RIAA Gold certification and Top 25 debuts on the Billboard 200.

With experience spanning major-label and independent music ecosystems, Barrett brings a practical perspective on globalizing regional music markets and developing international artists in North America.